RWTHx: Innovation Strategies for Electric Mobility: The StreetScooter Case

RWTHx: Innovation Strategies for Electric Mobility: The StreetScooter Case

by RWTH Aachen University

Technology and Innovation Management

Course Description

Welcome to an exciting and comprehensive course on Technology and Innovation Management! This intermediate-level course, offered by RWTHx, is designed to equip you with cutting-edge knowledge and practical skills in fostering technological innovations and managing successful innovation processes. Throughout this self-paced course, you'll dive deep into the world of innovation, exploring everything from understanding customer needs to building thriving ecosystems around products and services.

What Students Will Learn

  • Define and understand innovation in the context of modern business
  • Identify and analyze customer needs and opportunities
  • Create superior customer value through innovative propositions
  • Manage promising ideas through effective processes
  • Develop an entrepreneurial mindset for successful innovation
  • Navigate the development process of getting ideas off the ground
  • Manage innovation ecosystems and networks
  • Understand the concept of Return on Engineering
  • Apply theoretical knowledge to real-world case studies, such as the StreetScooter electric delivery vehicle
  • Utilize state-of-the-art tools, methods, and theories in technology and innovation management

Pre-requisites

While this course is accessible to a wide range of professionals, having basic business and mathematical skills would be beneficial. The course is taught in English, so a good command of the language is essential.

Course Content

  • Defining and Understanding Innovation
  • The Customer: Understanding the Opportunity
  • The Proposition: Creating Superior Customer Value
  • The Process: Managing a Promising Idea
  • The Mindset: Thinking and Acting Like an Entrepreneur
  • The Development: Getting the Idea Off the Ground
  • The Network: Managing the Ecosystem
  • Return on Engineering

Who This Course Is For

This course is ideal for professionals looking to enhance their skills in innovation management, business development, and change management. It's particularly beneficial for those working in or aspiring to work in industries such as:

  • Automotive
  • Information Technology
  • Finance
  • Health Care
  • Telecommunication
  • Energy sector

Real-World Applications

The skills acquired in this course are directly applicable to various real-world scenarios. Graduates will be well-equipped to:

  • Lead innovation initiatives within their organizations
  • Develop and launch new products or services
  • Identify and capitalize on market opportunities
  • Foster entrepreneurial thinking within corporate environments
  • Manage complex innovation ecosystems
  • Drive technological advancements in their respective industries
  • Implement effective change management strategies
  • Enhance customer value through innovative solutions
  • Optimize return on investment in engineering and innovation projects
  • Navigate the challenges of rapidly evolving technological landscapes

Career Benefits

By completing this course, you'll significantly boost your career qualifications, positioning yourself as a valuable asset in roles such as Business Development Manager, Change Manager, or Innovation Manager. The interdisciplinary approach at the intersection of management and technology will give you a unique edge in today's competitive job market.

Don't miss this opportunity to revolutionize your approach to innovation and technology management. Enroll now and join the ranks of professionals from leading industries who have already benefited from this transformative course!

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