Course Description

The course "Gestión de Operaciones" focuses primarily on operations management in the services sector (tertiary sector). It explores the unique characteristics of services, where operational processes interact directly with customers in real-time, unlike manufacturing models where customer interaction occurs through the end product. Emphasis is placed on generating management models based on process approaches to control executed processes effectively.

What Students Will Learn

  • Understanding business models from an operations perspective.
  • Appreciating the customer segmentation process.
  • Examining business processes focusing on capacity, timing, and pricing.
  • Valuing customer perception as a measure of service process success.

Prerequisites or Skills Necessary

No prerequisites are required for this introductory course, making it accessible for anyone interested in mastering the basics of operations management.

Course Coverage

  • Introduction to Process Focus
  • Management of Capacity
  • Management of Waiting Times
  • Management of Pricing Strategies

Who This Course is For

This course is designed for individuals looking to deepen their understanding of operations management within the business and management domain. It is suitable for beginners and those in the early stages of their business careers, particularly in the services sector.

Real-World Application

Skills acquired from this course can be applied in various real-world contexts, such as enhancing customer satisfaction, optimizing process efficiencies, and improving service delivery in sectors like hospitality, healthcare, and retail.

Syllabus

  • Module 1: Process Focus
  • Module 2: Capacity Management
  • Module 3: Wait Management
  • Module 4: Price Management