Big Data Strategy: Transforming Business and Organizations

An intermediate-level course by DelftX

Course Description

"Big Data Strategy: Transforming Business and Organizations" is an intermediate-level course offered by DelftX, designed to equip professionals with the knowledge and tools needed to navigate the challenges and opportunities presented by big data in today's digitalized knowledge economy. This comprehensive six-week course empowers learners to take charge of big data implementation, transforming their organizations and advancing their careers.

What You'll Learn

  • Assessing current situations for potential big data-induced disruptions
  • Identifying options for successfully integrating big data into strategy, business models, and organizational structures
  • Strengthening personal and organizational positions in the digital economy
  • Utilizing concepts like product life cycles, the business model canvas, and organizational theory
  • Understanding the roles of digital management positions (e.g., Chief Digital Officer, Chief Informatics Officer)

Prerequisites

  • Secondary school education providing access to university studies is required
  • A Bachelor's degree would be advantageous
  • Basic understanding of business concepts and organizational structures
  • Familiarity with digital technologies and their impact on businesses

Course Content

  • Big data challenges and opportunities in the digitalized knowledge economy
  • Stakeholder analysis and sector-specific impacts of big data
  • Strategy and innovation in the context of big data disruption
  • Transforming business models using the business model canvas
  • Organizational restructuring and leadership roles in big data implementation
  • Real-world applications and case studies
  • Development of personalized big data strategies and business models

Who Should Take This Course

  • Business professionals seeking to leverage big data in their organizations
  • Managers and executives looking to stay ahead of digital transformations
  • Entrepreneurs aiming to build data-driven businesses
  • IT professionals wanting to understand the business implications of big data
  • Students and recent graduates aspiring to careers in data-driven industries

Real-World Applications

  • Developing and implementing big data strategies in various industries
  • Identifying new business opportunities arising from big data analytics
  • Restructuring organizations to become more data-driven and competitive
  • Enhancing decision-making processes using data-driven insights
  • Creating innovative products and services based on big data analysis
  • Improving operational efficiency and customer experiences through data utilization
  • Advancing careers by positioning oneself as a big data strategy expert

Course Syllabus

Week 1: Challenges and Opportunities of Big Data

  1. Big data in the digitalized knowledge economy
  2. Are firms ready for big data?
  3. The machine learning revolution

Week 2: Stakeholders and Sectors

  1. Stakeholders: Private or public goals
  2. Sectors: Disruptive or incremental changes induced by big data
  3. Assignment Part A

Week 3: Big Data Upending Strategy and Innovation

  1. Conventional wisdom on strategy and innovation
  2. Wisdom considering the disruptive power of big data
  3. Assignment Part B

Week 4: Transforming Building Blocks of the Business Model Canvas

  1. What does big data mean for the different building blocks of the business model canvas?
  2. Examples
  3. Assignment Part C

Week 5: Transforming the Organization: CIO, CDO or CEO in the Lead?

  1. What does big data mean for the organization of your company?
  2. Who leads the way?
  3. Examples
  4. Assignment Part D

Week 6: Wrapping Up

  1. Ready for big data
  2. Feedback