Applied Storytelling

Unlock the power of storytelling in your professional life

Course Description

Unlock the power of storytelling in your professional life with the Applied Storytelling course from DavidsonX. This innovative, 4-week self-paced program is designed to transform your communication skills and elevate your career prospects through the art of impactful storytelling. In today's competitive business landscape, the ability to craft and deliver compelling narratives is a game-changer, providing professionals with a significant edge in various aspects of their careers.

What students will learn

  • Vocal and physical performance techniques to enhance public speaking
  • Different types of stories that shape the professional world
  • Digital storytelling and oral storytelling practices
  • Implementation of storytelling best practices in daily work scenarios
  • Confidence-building techniques to overcome stage fright
  • Strategies for captivating audiences in various professional settings

Pre-requisites

No prior experience is required to enroll in this course. It is designed for professionals at all levels who wish to improve their communication skills through storytelling.

Course Coverage

  • Fundamentals of storytelling in a business context
  • Vocal and physical performance techniques
  • Story structure and elements (ethos, logos, pathos)
  • Digital storytelling practices
  • Oral storytelling techniques
  • Adapting stories for different professional scenarios (interviews, pitches, meetings)
  • Creating engaging PowerPoint presentations
  • Storytelling in team environments
  • Techniques for eliciting stories from others
  • Case studies from various industries

Who this course is for

This Applied Storytelling course is ideal for professionals across all industries who want to enhance their communication skills, leadership abilities, and overall career prospects. Whether you're an aspiring entrepreneur, a seasoned executive, or anywhere in between, this course will provide valuable insights and techniques to help you become a more effective communicator and storyteller in your professional life.

Real-world Applications

  • Delivering impactful presentations and pitches
  • Enhancing leadership and team management skills
  • Improving interview performance and job prospects
  • Creating engaging content for digital platforms
  • Building stronger connections with clients and colleagues
  • Crafting compelling marketing and branding messages
  • Facilitating more productive and engaging meetings
  • Developing a unique personal brand
  • Inspiring and motivating teams and stakeholders
  • Communicating complex ideas more effectively

Syllabus

Week One:

  • Exploring vocal and physical aspects of storytelling
  • Understanding the impact of tempo, gesture, volume, pitch, timbre, and silence
  • Adapting presentation styles to different locations
  • Guest interview: Jean Andzulis, Director of Special Projects at Boomerang Water

Week Two:

  • Elements of a story: ethos, logos, and pathos
  • Organizing stories for maximum impact
  • Insights from Moth Grand Slam champion Will Clegg

Week Three:

  • Applying storytelling techniques to various professional scenarios
  • Crafting stories for pitches, networking, and job interviews
  • Guest expert: Maribel Lara, Senior VP and Head of Consulting at The Sasha Group

Week Four:

  • Creating a capstone presentation
  • Building effective slide decks
  • Developing a personal storytelling style
  • Guest lecture: John Corso-Esquivel, Associate Professor of Art at Davidson College

Verified Track Benefits

By enrolling in the Verified Track, students gain access to a supportive community of learners and course staff via Slack chat and Zoom video calls. Additionally, Verified Track participants receive a valuable 30-minute consultation with course instructor Steve Kaliski to discuss their capstone project.

Don't miss this opportunity to revolutionize your professional communication skills and unlock new career possibilities through the power of storytelling. Enroll in the Applied Storytelling course today and embark on a transformative journey to become a more confident, captivating, and successful professional.