HECMontrealX: Introduction to User Experience

This course provides an in-depth exploration into User Experience (UX) Design, highlighting its importance in modern business practices and its foundational role in the development of digital products. Learners will engage with the user-centered approach through activities such as UX research, ideation techniques like design thinking, and prototyping to develop a robust understanding of how to craft optimal user experiences across differing digital platforms.

The complete UX project cycle and the stages involved.
The stakeholders in UX and their roles.
How to design for different experiences: User, Client, and Citizen.
How to measure the success of UX through ROI and KPIs.

No prerequisites are required for this course, making it suitable for individuals who are new to User Experience Design but are interested in acquiring a foundational understanding of the field.

Introduction to the user experience (UX) and why it matters in business.
User-Centered Design and Research.
Practical use of design thinking and participatory design.
Prototyping and iterative development.

This course is intended for anyone interested in UX design, including aspiring UX professionals, web developers, product managers, and business owners looking to enhance the usability and satisfaction of their digital products.

Skills acquired from this course can be applied directly to real-world scenarios such as improving the usability and customer satisfaction of websites, mobile apps, and other digital interfaces in both commercial and internal business environments.