Course Description

Welcome to the "UX Leadership and Management" course, an essential component of the UX Design and Evaluation MicroMasters program offered by HEC Montreal. This intermediate-level course is designed to equip you with the necessary skills and knowledge to become a successful UX leader within your organization. As user experience becomes increasingly crucial in today's business landscape, the demand for professionals who can effectively manage UX projects and advocate for user-centered design is on the rise.

What Students Will Learn

• Planning and implementing UX strategies
• Organizing and managing UX activities and deliverables
• Building and staffing effective UX teams
• Leading UX efforts within your organization
• Measuring and demonstrating the value of UX
• Advocating for greater UX maturity in your company

Prerequisites

While there are no strict prerequisites for this course, it is recommended that students have a basic understanding of UX principles. For those enrolled in the UX Design and Evaluation MicroMasters program, it is strongly advised to complete the "Introduction to UX" and "UX Research" courses before taking this one.

Course Content

• UX strategy development and implementation
• Managing UX professionals and teams
• Communicating UX value to higher management
• User advocacy within organizations
• Organizing user-centered design activities
• Staffing UX teams with appropriate talent
• Presenting measurable proof of UX value
• Integrating UX into business strategy
• Maintaining high UX maturity in organizations

Who This Course Is For

• Aspiring UX leaders and managers
• Current UX professionals looking to advance their careers
• Product managers seeking to integrate UX into their processes
• Business leaders interested in fostering a user-centered culture
• Anyone looking to advocate for UX within their organization

Real-World Application of Skills

The skills acquired in this course are directly applicable to real-world scenarios. Graduates will be able to:

• Lead UX teams and projects effectively
• Integrate UX strategies into broader business objectives
• Advocate for user-centered design across departments
• Demonstrate the ROI of UX initiatives to stakeholders
• Build and manage high-performing UX teams
• Drive organizational change towards greater UX maturity
• Enhance product development processes through user-centered approaches

By mastering these skills, you'll be well-positioned to drive innovation, improve user satisfaction, and contribute to your organization's success through effective UX leadership and management.