About This Course

This course provides a deep dive into the essentials of understanding businesses by explaining terminology, concepts, and frameworks. Aimed at breaking down businesses into their constituent parts, it equips learners with a tool-kit for strategic decision-making. Starting with core value propositions, and progressing through a series of business models, competition analysis, disruption theories, and fundamental accounting, the course culminates in an integrated view of business functions.

Designed as part of the Business Fundamentals Professional Certificate program, it offers a comprehensive outlook from a broad business perspective.

Course Highlights

• Institution: UBCx
• Subject: Business & Management
• Level: Introductory
• Prerequisites: None
• Language: English
• Video Transcript: Available in English
• Associated programs: Professional Certificate in Business Fundamentals
• Associated skills: Business Modeling, Accounting, Value Propositions

What You'll Learn

• Decomposition of a company into essential components and activities
• Understanding the mechanics behind industry disruption
• Insights into competitive dynamics of industries
• Foundation in reading and understanding financial statements
• Interworking of different business functions and their integration

Course Content

• Introduction to Business Terminologies and Frameworks
• Understanding and Applying Core Value Propositions
• Detailed Analysis of Business Model Frameworks
• Theories and Realities of Disruption in Industries
• Basics of Financial Statements and Accounting Literacy
• Integration of Business Functions: A Comprehensive Overview

Who Should Enroll

This course is tailored for individuals starting their business education or professionals looking to refine their business understanding and strategic decision-making skills. It is also ideal for entrepreneurs needing a strong business foundation.

Application of Skills in Real-World

Learners will be able to apply the comprehensive business understanding and strategic decision-making skills in a variety of settings. This foundational knowledge can enhance career prospects in business roles varying from managerial positions to entrepreneurial ventures. Moreover, it aids in comprehensive business analysis and strategic planning which are critical for ongoing business success and growth.