Writing for Performance and Entertainment Industries

Business Skills for Creative Practices

Course Description

The "Writing for Performance and Entertainment Industries: Business Skills for Creative Practices" course, offered as part of the University of Cambridge's MicroMasters programme, is an intermediate-level course designed to equip aspiring screenwriters and creative professionals with essential business skills to thrive in the competitive world of film and television. This comprehensive course delves into the intricacies of building a sustainable screenwriting career, establishing a production company, and mastering the art of pitching ideas to industry professionals.

What Students Will Learn

  • Develop specialized knowledge of writing for film and TV, including historical contexts and contemporary theories
  • Enhance self-management skills to work effectively in both planned and improvisatory environments
  • Master the art of creating compelling scenes, characters, and story structures
  • Gain advanced awareness of market demands and distribution channels in the film and TV industries
  • Learn effective networking techniques and business models for writer-entrepreneurs
  • Discover strategies for maintaining resilience and motivation in a demanding profession
  • Acquire skills to create a market for your work and build a strong professional profile using social media
  • Understand the dynamics of writers' rooms and collaborative environments
  • Develop practical tools for managing your career post-script completion

Prerequisites

While there are no specific prerequisites listed, students should have a basic understanding of screenwriting and an interest in the entertainment industry. The course is designed for intermediate-level learners, so some prior knowledge or experience in creative writing or media production would be beneficial.

Course Content

  • Business models for writer-entrepreneurs
  • Techniques for pitching ideas to producers and directors
  • Networking strategies in the film and TV industries
  • Collaborative skills for writers' room environments
  • Creating a market for your creative work
  • Building and maintaining a professional profile through social media
  • Resilience and motivation techniques for creative professionals
  • Commercial value assessment of creative work
  • Career management tools for screenwriters

Who This Course Is For

This course is ideal for aspiring screenwriters, filmmakers, animators, and creative professionals looking to establish a successful career in the entertainment industry. It's particularly suited for those who want to combine their creative talents with essential business acumen to navigate the competitive landscape of film and television.

Real-World Application of Skills

The skills acquired in this course are directly applicable to the professional world of screenwriting and entertainment. Learners will be able to:

  • Start and manage their own production companies
  • Effectively pitch ideas to producers and secure funding for projects
  • Navigate writers' rooms and collaborative environments in TV production
  • Build and maintain a strong professional network in the industry
  • Create a sustainable business model for their creative endeavors
  • Utilize social media to enhance their professional profile and attract opportunities
  • Assess the commercial viability of their creative work
  • Adapt to the ever-changing demands of the film and TV industries
  • Maintain long-term career success through effective self-management and resilience