Driving Digital Strategy | Harvard University

Driving Digital Strategy | Harvard University

by Harvard

Across every industry, digital technologies are redefining the way consumers engage and companies compete. This challenging digital business strategy course provides the comprehensive framework for mastering digital leadership and organizational transformation. You will explore the latest technologies and learn how to leverage digital, social, and mobile marketing tools to drive innovation and spur growth.

Focused on digital transformation, this digital business strategy program explores the best practices for building platforms and managing ecosystems that attract and retain customers. With a better understanding of changing consumer behavior and media habits, you will be ready to reinvent your business model, reassess your value chain, reconnect with your customers, and rebuild your organization for the future.


Course Page   Driving Digital Strategy | Harvard University
Price
$14,500
Delivery
In-Person
Date
March 24 - March 29, 2024
Level
Advanced
Credit
Certificate of Completion