UMD: Creating an Organizational Change Management Framework - Transforming Strategy Execution to Realize Program Value

UMD: Creating an Organizational Change Management Framework - Transforming Strategy Execution to Realize Program Value

by The University of Maryland, College Park

Driving Business Value: Mastering Change Management for Program Success

Course Description

Welcome to "Driving Business Value: Mastering Change Management for Program Success," an advanced-level course designed to equip you with the essential skills and knowledge needed to become a proficient change leader in today's dynamic business environment. This comprehensive four-week program delves deep into the principles of successful change management, focusing on creating a culture of change readiness and benefits achievement.

Drawing from real-world examples and industry best practices, this course challenges the status quo and builds upon key principles such as those developed by Prosci. You'll learn how to align change initiatives with business strategies, anchor them in governance excellence, and integrate Enterprise Risk Management (ERM) rigor. By the end of this course, you'll be prepared to work effectively with senior executives, drive enterprise-wide change, and assume the role of a change scientist.

What Students Will Learn

  • Build a robust Change Management Culture rooted in governance excellence and Enterprise Risk Management practices
  • Develop innovative strategies for creating short-term wins and sustaining change outcomes
  • Understand the context of programs and projects as change initiatives related to business cases
  • Become a Change Scientist by mastering the use of metrics, data, and trends
  • Design adaptable change roadmaps and implement light governance to guide stakeholders
  • Create ownership, trust, and successful benefits behaviors as a program manager
  • Connect change management principles with healthy company culture and strategy execution practices

Prerequisites

While there are no specific prerequisites listed for this course, it is designed as an advanced-level program. Therefore, it would be beneficial for students to have:

  • Basic understanding of project and program management concepts
  • Familiarity with business strategy and organizational change
  • Some experience in a professional setting, preferably in a management or leadership role

Course Coverage

  • Foundations of change management and benefits realization culture
  • Governance excellence and Enterprise Risk Management (ERM) implementation
  • Tools for cascading change and benefits ownership across organizations
  • Benefits register and benefits breakdown structure
  • Benefits life cycle management across program efforts
  • Strategy execution and data-driven decision-making
  • Adaptable program roadmaps that are benefits-centric
  • Creating inclusive and diverse idea competencies

Who This Course Is For

  • Aspiring and current program managers
  • Change management professionals
  • Business leaders and executives responsible for driving organizational change
  • Project managers looking to expand their skills in change management
  • Professionals interested in becoming change scientists or change agents within their organizations

Real-World Application of Skills

  • Leading major organizational changes and transformations
  • Improving strategy execution and aligning it with business goals
  • Enhancing project and program success rates through effective change management
  • Developing and implementing adaptable roadmaps for complex initiatives
  • Creating a culture of continuous improvement and innovation within organizations
  • Mitigating risks associated with change initiatives through proper governance and ERM practices
  • Driving benefits realization and demonstrating value from change efforts

Syllabus

Week 1: Foundations of Change Management and Benefits Realization

  • Focus on creating value and dismantling blockers of successful change efforts
  • Exploration of a transformation program example
  • Understanding foundational elements of a healthy BRM culture
  • Correlation between governance and Enterprise Risk Management (ERM) implementation

Week 2: Cascading Change and Benefits Ownership

  • Demonstration of consulting examples for driving benefits mindset
  • Key tools for sustaining change (benefits register and benefits breakdown structure)
  • Benefits ownership and life cycle management across program efforts

Week 3: Becoming a Change Scientist

  • Exploration of new approaches and skills in strategy execution
  • Use of data and trends in supporting decision-making and reporting transparency
  • Government program example highlighting business realization as a planned priority

Week 4: Adaptability and Benefits-Centric Program Management

  • Combining change management with healthy company culture and strategy execution practices
  • Industry white paper on the importance of adaptable, benefits-centric program roadmaps
  • Program examples from various world regions
  • Tools for developing new ideas, experimenting, providing incentives, and fostering inclusive diverse ideas competencies
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