About This Course

This foundational course provides an in-depth understanding of how to design effective strategy processes and recognize fundamental market and technology changes in your industry. It will enable you to analyze shifting industry structures and develop new capabilities during times of transition.

What Students Will Learn

• Understanding of key concepts and theories in strategic management.
• Identification and arrangement of the building blocks of strategy into a cohesive process.
• Skills to analyze the dynamic structure of industries.
• Tools to renew or extend internal resources and capabilities, particularly in contexts of significant technological change.

Course Prerequisites

While there are no mandatory prerequisites, prior completion of courses such as MTI001x, MTI002x, MTI003x, and MTI004x is beneficial for better understanding and integration of the concepts presented.

Course Content

• The concept and significance of strategy in business.
• Analyzing industry structures and strategic positions.
• Understanding and developing internal resources and dynamic capabilities.

Who Should Enroll

This course is designed for professionals aiming to enhance their qualifications as Business Development Managers, Sales Managers, or Consultants. It is particularly beneficial for individuals from the Automotive, IT, Finance, Healthcare, Telecommunication, and Energy sectors.

Application of Skills in the Real World

Skills acquired in this course can be applied in strategic planning roles, enabling professionals to better navigate their companies through changing market landscapes and leverage internal capabilities for competitive advantage.

Course Syllabus